Bits & bobs — #28

Jesper Kouthoofd interview

Super inspiring interview with the CEO and head of design of teenage engineering. Collected some highlights but watching the whole thing is very highly recommended.

David Ogilvy — How to write

Also: the ultimate commandments to survive in a remote job.

1. Read the Roman-Raphaelson book on writing. Read it three times
2. Write the way you talk. Naturally.
3. Use short words, short sentences and short paragraphs.
4. Never use jargon words like reconceptualize, demassification, attitudinally, judgementally. They are hallmarks of a pretentious ass.
5. Never write more than two pages on any subject.
6. Check your quotations.
7. Never send a letter or memo on the day you write it. Read it aloud the next morning—and then edit it.
8. If it is something important, get a colleague to improve it.
9. Before you send your letter or your memo, make sure it is crystal clear what you want the recepient to do.
10. If you want ACTION, don't write. Go and tell the guy what you want.

Moonshake MiniMind Synth

Lovely Casio VL-1 like concept and render by Moonshake 3D. Jesper was right: fucking white + black + red/orange always works!

MIDI monitor with ❤️

ShowMIDI is free replacement of the classic MIDI monitor app to visualise MIDI messages and make them more human readable. So instead of trying read the Matrix, you can watch lines move around. Very nice.